Lately I've been kinda rough on clients.
And you'd almost think I have an axe to grind. But, I was mostly lucky with clients. With a couple exceptions they were all straight shooters who wanted to make a big profit, ran my ads "as is" (and thus made a bigger profit than if they meddled) and came back for more.
So no axe to grindeth here.
No, I write this stuff on behalf of copywriters.
Someone's gotta look out for them.
After all, it's not like they can talk about this stuff publicly.
(For obvious reasons.)
But I hear some real doozie stories of what I call "low class jackass" behavior. For example: Recently, I heard about one blue light special client who tried to publicly humiliate his copywriter and designer in a mass email sent to his team. And to make matters worse, the dude bragged about how his "mastermind" group of "the world's top marketers" (haha, riiiight) all laughed at the ad the copywriter wrote, etc.
Like I said, very low class.
And, very jackass, too.
Hey, that's unacceptable.
So here's what I proposeth to ye service providers:
1. Assume all clients are low class jackass until proven otherwise
2. Impose a "jackass tax" on them by immediately increasing your fees by 20% upon any indication of low class jackass behavior
3. For pity's sake, be your OWN client already
That way you don't need anyone else's fee.
That's where Sifu Settle can help.
One way to liberate your bad-self from client work is selling your own products with email.
(Not with blogs, not with FlakeBook, and not with Twitter -- email).
Prove it, you say?
Okay then hear ye this:
Until tomorrow (Friday) at midnight, you can download "Blue Chip Email Secrets" free on Kindle.
More:
I'm giving the authors of the 3 most interesting reviews a free "Email Players" issue.
(A "for real" $97.00 value).
This way, you can see how powerful this stuff is yourself.
And, if you APPLY it, methinks your sales will multiply like rabbits.
(Even if your list is small.)
Here's where to download the book:
If you live in the US:
http://www.EmailPlayers.com/kindle-us
If you live in the UK:
http://www.EmailPlayers.com/kindle-uk
Giddy up.
Ben Settle
Ben Settle
Email Specialist
Settle, LLC
www.BenSettle.com
Copyrighted & published by Settle, LLC.
All rights reserved.
Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444
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Thursday, 4 October 2012
03:04
nitin
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