Once upon a time, my email droog Roger Haeske told me:
====
Hi Ben,
Just watched Seinfeld last night for the first time in months.
"The Soup Nazi" episode if you must know.
Anyways, I've realized that you've actually become the Seinfeld of
email. What you've done is managed to create a whole new field
within email.
The strategies you use are really complex and well thought out.
I doubt most people could figure out all of the stuff you've been
doing.
In fact, there's a lot of stuff I didn't even realize until you
helped me out with the email critique part of my Email Players
membership. And you know I'm constantly studying email courses
including your course and using a lot of email in my own business.
Anyways, I just wanted to congratulate you on paving the EMAIL way
and truly becoming the Seinfeld of email.
Cheers,
Roger
P.S. You've created a whole new art form so to speak.
But after all of this pondering (also analyzed your last week of
emails to determine what kind of theme elements you were using) I
realized that you've sort of taken Seinfeld like concepts and
applied it to email marketing.
# # #
Wow!
That's gotta be one of the single coolest things anyone has ever
said to me. And it's true, this really IS an art, no doubt about
it.
That's why it's not very easy to "reverse engineer."
(Although people try all the time... and fall WAY short.)
Well, guess what?
In just a few weeks (in the January "Email Players" issue) I'm
going to hand subscribers a swipe file of ways to "segue" into the
call to action.
Almost nobody does this right.
(Especially the Ben Settle copy cats.)
Powerful information, Sunshine.
And, very profitable, too.
To subscribe in time, go to:
http://www.EmailPlayers.com
Ben Settle
Ben Settle
Email Specialist
Settle, LLC
www.BenSettle.com
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Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444
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Wednesday, 12 December 2012
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