Recently I saw an extremely cool TV show.
It was on Spike TV, and was called "Deadliest Warrior." Basically, the show created a theoretical fight between a Spartan warrior (i.e. the movie "300") and a ninja. And what they did was, they took both their common attacks and defenses, and created a fantasy "death match" between them via computer and expert analysis.
So who won?
The Spartan impaled the little ninja punk with his spear!
It wasn't even close.
And this was despite the ninja dude having steel armor and weapons (compared to the Spartan's bronze armor and weapons)... and despite him having more advanced "technology."
Anyway, all this blood and carnage got me thinking about selling.
I believe every marketer falls into one of two categories:
"Spartans" or "Ninjas".
Just like in the show, both can do lots of damage.
But, just like in the show, the Spartan marketer wins hands down.
Why do I say this?
Because like his warrior counterpart, the Spartan marketer uses ancient (yet 100% reliable) principles that work as effectively today as they did 2,500 hundred years ago. While the ninja marketer (like his warrior counterpart) skulks around in the shadows, using tricks and "black hat" techniques that rely on cheating, lying and constantly gaming the system.
This is sort of how it was in the show, too.
At the end, the ninja expert even admitted it when he said (paraphrased):
"The ninja wouldn't fight him.
He'd just wait until nightfall
and kill him in his sleep..."
Whoa!
Anyhoo, just something to think about.
There are lots of idiots teaching the ninja marketing stuff.
But when you look closely, they're always forced to create new, questionably ethical tricks (as their old ones become obsolete) to keep in the game. And because of this, they always seem to be on the run (from Google slaps, bad reviews, the law, etc).
The Spartan marketer doesn't Mickey Mouse around like that.
Instead, he dominates his market using timeless sales and marketing principles that work no matter the product, market or economic conditions.
With no black hat tricks needed.
And no sneaking around required.
In the end, he kicks the ninja marketer's booTAY.
This, my fine upstanding amigo, is what my "Crackerjack Selling Secrets" book is all about.
And you can get it for...
Just $5 measly dollars.
All you do is this:
1. Go to this link:
http://www.pennies4pooches.com/donations
2. Donate at least $5 (or more if you can)
3. Email me your PayPal receipt
Then, I'll send you a pdf of the book.
And after that?
Go ye forth and kick all the little ninjas' buttz in your market.
Ben Settle
Ben Settle
Email Specialist
Settle, LLC
www.BenSettle.com
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All rights reserved.
Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444
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Friday 7 September 2012
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