50 shades of Ben

Recently, I got the low down on "50 Shades Of Gray".



My friend Kristi said she read it, and how it's basically about a

guy sexually dominating and controlling some chick. She also said

there were parts where the dude is teasing and torturing the chick,

which only made the character want MORE such treatment.



Gotta admit, I was kinda turned on by that.



In an *advertising* kinda way, of course.



Here's what I mean:



It reminded me of what good bullet points in ads do.



I love me some good bullets.



I used to spend hours (literally -- first thing in the morning, on

my work breaks and lunch hour, and at night when I got home) each

day hand writing out bullets and sales letters by guys like Gary

Halbert, John Carlton, Scott Haines, Gary Bencivenga, Eugene

Schwartz and Mel Martin to get the "feel" for it. And nowadays some

of my best ads are just an opening paragraph and then dozens of

bullets that tease, and twist and taunt and, yes, *torture* the

reader so they can't sleep at night until they buy.



They just gotta scratch that ITCH.



This skill has been worth solid gold to me over the years.



Anyway, there's definitely an art and science to bullets.



And it doesn't come easy to most people.



Well, guess what?



If you'd like to learn exactly how I wrote the bullets for my

highest-earning sales letters (including ads that have been running

for several years without being beaten) I can show you.



And, I can show you for the bargain basement price of $2.99.



It's all in my new Kindle book:



"Crypto Copywriting Secrets"



This book is my exact 5-step process for writing ads.



(Bullets being 1 of the 5 steps.)



Much of the book was taken directly from a 5 issue teaching I did

in my old (no longer published) "Crypto Marketing Newsletter".



It's extremely simple to follow.



And, it's extremely effective, too.



More:



There's a whiney 2-star review on there for the book now.



The dude who wrote it actually had a point about the formatting of

the book (my publisher has since fixed it, so glad he mentioned

it). But his other complaints were typical amazon comment drama

queenery. (i.e. he says "the whole basis of this book is external

documents and web pages" -- which is total nonsense, the links are

supplementary and you don't have to be able to access them to get

95% of the content of the $2.99 book). Plus, there's no law saying

you can't go to a computer and (gasp!) manually type the URL's in.



Anyway, I'd like to bury his review.



So, here's the deal:



If you buy the book and leave an honest review, and email me which

review is yours, I will give you a special gift:



The exact bullet point "templates" I use writing my own ads.



These templates have made me (and my clients) lots o' sales.



Normally you'd have to buy my $297 Copywriting Grab Bag product to

get your hot little hands on these templates.



But, I'll give them to you if you:



1.) Buy Crypto Copywriting Secrets (it's a "whopping" $2.99).



2.) Leave an honest review.



3.) Let me know which review is yours.



Easy.



Here's where to download the book:





If you're in the US -



http://www.copywritinggrabbag.com/Kindle/US/





If you're in the UK -



http://www.copywritinggrabbag.com/Kindle/UK/





Until next time...



Ben Settle



P.S. There's a deadline to get these bullet point templates.



You must post your Amazon review and show it to me before midnight

on Sunday, February 17th. That doesn't leave much time for

dilly-dally.



Hurry...









Ben Settle

Email Specialist

Settle, LLC

www.BenSettle.com



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