The paranoid shut-in's guide to protecting your income

Okey dokey dawgy daddy...



Following is something I've been itching to write about for a while now, but just never got around to it. Anyway, there's no shortage of "how to" info on making scratch online. But, there is a shortage of info on how to do it wisely so you don't screw yourself over.



The big "ah ha!" for this came last year.



I was talking to my droog Doberman Dan.



And, he had told me about how his merchant account was shut down.



No indication.



No warning.



And, no reason whatsoever.



(His track record was "hounds tooth" clean.)



Someone in ye olde bureaucracy decided he was high risk.



And that was it.



They shut his azz down!



Then, they shut his back up merchant account down, too!



Luckily, he has a back up of his back up and was okay.



But this sort of thing can happen to anyone.



So since then I've been kinda paranoid about it.



After all, you can't control the merchant account peoples' decisions. But, you CAN control your income streams so that all your income doesn't come from one source. "One" being the most dangerous number in business as Dan Kennedy (who knows a thing or two about this stuff) likes to say.



So, how can you diversify your income streams?



Easy!



Have several irons in the fire.



And, have them all generating income (big or small) from difference sources.



Like, for example:



* PayPal

* Your own merchant account

* Kindle

* Client work

* Clickbank

* JV's (they collect money and pay you)

* Investment income



Etc, etc etc.



See how that works?



So if one income stream goes down, you don't feel it.



You have the others still going strong.



This is one reason I dig on email.



You can create multiple income streams selling various kinds of products with email, but have them all coming from different sources. One can be an auto-responder sequence selling via ClickBank. Another product with PayPal. Another with your merchant account. Another from Kindle, etc. And if you can have one or two that are NOT tied to your social security number, even better (i.e. JV's, clients, etc).



Anyway, email lets you create these streams fast.



You just gotta do the work.



No slacking allowed.



For ongoing email marketing guidance, go to:



http://www.EmailPlayers.com



Ben Settle









Ben Settle

Email Specialist

Settle, LLC

www.BenSettle.com



Copyrighted & published by Settle, LLC.



All rights reserved.





Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444



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Chill them marketers out (tell 'em to chill!)

Sometimes it happens...



You're chugging along, kicking bootay each day sending emails then, suddenly...



Sales drop off.



Maybe even to goose eggs!



No obvious reason why.



No explanation.



No clue what happened.



If that happens to you... relax.



Chill.



There are LOTS of reasons this might happen.



For example...



* Unqualified leads (very common, realize if you aren't growing your list with qualified leads, then after you convert the 5% on your list that are hot to buy, the rest will take more time or maybe never buy at all...)



* Seasonal



* Economy



* Weather



* Breaking news reports



* Email delivery problems (ISP's blocking your autoresponder, etc)



And the list goes on.



There are all kinds of reasons sales can drop.



Just keep plugging away -- these kinds of problems tend to work themselves out for people who are persistent and just keep on keepin' on, and don't give up or let fear paralyze them.



So get those emails out.



Keep selling.



And ride out the storm, baby.



For ongoing guidance, examples and tactics, go to:



http://www.EmailPlayers.com



Ben Settle









Ben Settle

Email Specialist

Settle, LLC

www.BenSettle.com



Copyrighted & published by Settle, LLC.



All rights reserved.





Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444



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Lighthouse Point Florida 33064
United States

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Best music for writing emails

Here's an interesting question that came in...



"Ben I have heard writers talk

about the kinds of music they

listen to when writing helping

their craft. I am curious what

you listen to or if you recommend

anything when writing emails and

copy???"



This is different for everyone.



My friend Greg Perry (most published computer book author on the planet) says to listen to Baroque music.



(As he says, "if it ain't Baroque, don't fix it!")



Gary Halbert once said that music actually raises your IQ, I think.



Stephen King listens to hard rock.



Some even listen to love ballads (Henry Rollins, I think does this).



Me?



I listen to epic movie scores.



Actually, that's not true anymore.



At least, not lately.



In fact, for the past few months I have been listening to a very special kind of music (from a very specific band) that has helped my writing at least 10 fold. I know it sounds weird, but after I started listening to this specific band when writing, I noticed writing getting... easier. In other words, my emails got tighter, more interesting, and had more "heart."



(If you catch my drift...)



One day I finally figured out why:



This band's lyrics are basically email "templates."



Yes... you could say this about a lot of bands.



But this particular music is especially worthy of study if you want to write emails that get people to buy your products and services. We're talking VERY simple lyrics that are also kind of deep, at the same time.



There's the surface stuff and then there's the stuff between the lines.



On the surface it gives warnings learned from the writer's own mistakes, his own flaws, and his own inner demons.



And between the lines, you're getting ballads of human nature, life and loss.



That get you thinking and, sometimes, even behaving differently.



JUST like a good email.



Hellz, just like ANY good piece of copy.



Who is this band?



And, how can you turn their songs into money in ye olde piggy bank?



The answer is in the November "Email Players" issue.



(Ain't I a bastard? haha)



Hey, this is powerful stuff.



And my boyz & girlz will have the inside scoop.



It goes to the printer next week.



Subscribe in time here:



http://www.EmailPlayers.com



Ben Settle









Ben Settle

Email Specialist

Settle, LLC

www.BenSettle.com



Copyrighted & published by Settle, LLC.



All rights reserved.





Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444



To unsubscribe or change subscriber options visit:

http://www.aweber.com/z/r/?TAwsrCwctCzsnKycjAzstEa0jGyMrKzMHCw=

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Once you go Ben, you never go back

Below is a note I got from "Email Players" subscriber Jonathan Rivera.



He took my system and has RUN with it. And thus, he regularly keeps eagerly coming back month after month, and sends me new updated testimonials along the way. In fact, he reminds me each month to send his issue "just in case" so there is no delay.



I have several subscribers who do this.



And, it's awesome how much success they're having.



Anyway, below is Jonathan's latest one:



====



Yo Mr Settle - what's up my friend.



I'm sorry I dropped of the grid for a

while, but it's pretty much your fault.



In August I redid my autoresponder

for my big ticket subscription product

(people pay me $600 per month for 1

year) Instead of the 3 emails I was

sending in the first 30 days I opted to

put the Settle magic to work and upped

the anti - sending 12 emails over thirty

days.



The results...



I signed $28,800 in new business that

month with a list of less than 40 people!



Wondering what people pay me $600

per month for?



An apartment.



Anyone who thinks this stuff won't work

in their business just needs to figure out

how to translate it to what they do.



The point to this email is not to swell

your head, but merely to let you know I

just sent you $97 for this month's eMail Players -

make sure you send it to me pronto so I

can make even more money off what you

teach me ;)



Thanks for everything,

JR



====



Hey, I'm not guaranteeing everyone will make out like bandits.



But mostly, those who don't aren't applying the info.



(And will often admit it.)



So let me be crystal clear with your righteous bootay:



"Email Players" is NOT intended for everyone.



Its NOT for "price shoppers."



And, it's NOT for people who don't apply what they learn. (Or who read, nod and go "okay, what else ya got???" before applying the info first.)



I can't stand people like that.



They suck the life out of you.



And so, I don't want anything to do with them.



What I want are doers.



Implementers.



And, yes, *players*.



(Or those who want to be players in business.)



Thus, the name of the newsletter.



Anyway, here's where to subscribe:



http://www.EmailPlayers.com



Ben Settle









Ben Settle

Email Specialist

Settle, LLC

www.BenSettle.com



Copyrighted & published by Settle, LLC.



All rights reserved.





Settle, LLC | P.O. Box 437 | Gold Beach, OR 97444



To unsubscribe or change subscriber options visit:

http://www.aweber.com/z/r/?TAwsrCwctCzsnKycjAzstEa0jGyMLBxMTOw=

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iStock News: Corporate perks, rasters, featured lightboxes, music and more

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	PhotosIllustrationsVideoAudioEditorial In this issue: Go Corporate with 10% Off Raster Master Feast: Leading Ladies Featured Tip: Color Her Helpful Go Corporate with 10% Off Open a new Corporate Account by the end of November and you and your team will get 10% off 360 or more credits and enjoy all the creative freedom that comes with having a cache of credits at your disposal. Aside from 30-day billing, an iStock Corporate Account allows you to set up sub accounts with customizable credit limits for each of your creatives, so when a serious brainstorming is going down, the flow never gets interrupted and your team is free to rock all day and night. They get all the digital content they need while you keep an eye on the credit usage reporting online. And everybody's happy. Learn more Raster Master We've quenched the growing demand for traditional illustration with our rad rasters, which include paintings, sketches and digital artwork. The Sound of Business Business music is hard to define, but our friends at juqboxmusic have a keen understanding of what a business corporate track should sound like. Explore Rasters Listen now Canon PowerShot G1 X The latest model in Canon's legendary G-series is a 14.3 Megapixel camera with a CMOS sensor measuring 18.7x14mm and DSLR image quality. Featured Artist: StudioThreeDots StudioThreeDots' fresh perspective on faces, concepts and themes will help you uniquely express the emotion and tone you're looking for. Learn more View portfolio Select themes to help inspire your next project Featured: Election Campaign Trail View Lightbox Featured: Sinful Sweets View Lightbox FEAST FEATURED TIP Leading Ladies Feast is in full swing this month as Ale Lariu, CEO of shout, co-founder of SheSays and Feast Artist in Residence for October guides her protégés in creating campaigns that celebrate female leadership. This isn't about bashing men or even "girl power" but a chance to create an opportunity for both sexes to be represented. Join us in exploring this game-changing initiative! Read more Color Her Helpful Jennifer Hogan is a User Experience Designer at iStock, so she knows a thing or two about making your quest for content as easy and intuitive as possible. This month, she helps you out even more with some color search tips that are sure to brighten your day. Learn how to use themes, profiles and more to find that perfect shade of grey or candy corn orange that's just right for your project. Get tips Free files to help you on your next project. FREE Photo FREE Vector FREE Video FREE Audio LukaTDB IntergalacticDesignStudio VikramRaghuvanshi WoodenStudio Image Credits #9635397 RichVintage, #10389180 animatedfunk, #16945153 RichVintage, #1027520 StudioThreeDots, #18967520 EdStock, #3015717 sandoclr, #15543308 aaaniram, #20440028 LukaTDB, #4322735 IntergalacticDesignStudio, #20695666 VikramRaghuvanshi, #16386707 WoodenStudio You are subscribed to iStockphoto.com as swiftseoteam7@gmail.com and have received this e-mail as per your Control Panel preferences. Unsubscribe | Change Email Address | Contact Info | Privacy Policy Copyright © 2012 iStockphoto LP. All rights reserved. iStockphoto®, iStock®, iStockaudio®, iStockvideo®, iStockalypse™, Vetta® and CopySpace® are trademarks of iStockphoto LP. All other marks are the property of their respective owners.

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